Posted on Friday, May 28, 2021 · Leave a Comment
Agency: Bakken & Bæck
Creative Director: Anita Silva
Art Director: Valerie Steenhaut
Copywriter: Callum Copley
Co-founder Morten Kühl at Kühl & Han studio in Copenhagen, Denmark: “Studio is a live Beta project that combines IKEA’s life at home knowledge with the latest developments in spatial computing, allowing you to measure, style, and share the spaces in your home.
Sound Design: Plan8
Client: Space10
Creative Director: Tommy Campbell
Producer: Sarah Berkowitz
“During the film we experience the Studio user transforming their lounge into a flexible living space; finding new ways to make the most of what they have and improve the organization of their home for them and their family.”
“Kühl & Han partnered with technology-driven design studio Bakken & Bæck and future living lab SPACE10 to direct, design, and produce the launch film for the app.
Production: Kühl & Han
Director: Kühl & Han
3D Animation: Jesper Lindborg, Morten Kühl
2D Animation: Andreas Bjørn Hansen
Lighting/Rendering: Morten Kühl
Drawings: Filip Kobjevsky
