Air Max Day CG Billboard by Kota Iguchi and CEKAI

CD Kota Iguchi and his Tokyo creative collective CEKAI extend their relationship with Nike to the outdoors with this spectacular animated billboard perched above the Shinjuku area of Tokyo to mark Air Max Day 2022 on March 26.
Nike Japan’s VP CD Julie Igarashi: “Nike Air is a celebration of creativity, imagination, and innovation. We wanted to convey those elements through a technology aligned to that groundbreaking spirit, that would spark excitement with sneaker lovers and passersby alike.”
 
Air Max Day CG Billboard by Kota Iguchi and CEKAI | STASH MAGAZINE
Air Max Day CG Billboard by Kota Iguchi and CEKAI | STASH MAGAZINE
Air Max Day CG Billboard by Kota Iguchi and CEKAI | STASH MAGAZINE
Air Max Day CG Billboard by Kota Iguchi and CEKAI | STASH MAGAZINE
 
Client: Nike Brand Creative
Creative Director: Julie Igarashi
Designer: Yoshio Kato
Art Director: Danny Demers
Studio Manager & Producer: Nanaka Sakurai
Air Max Day CG Billboard by Kota Iguchi and CEKAI | STASH MAGAZINE
Music/Sound Design: DJ Uppercut
Music Producer: Yuya Ozawa
Recap Film: Yutaro Tagawa
Online Editor: Sahara Ogata
Posted on Friday, March 25, 2022 · Leave a Comment