“HP has a long history of innovation and collaboration in the M&E space, and we believe the ASWF is a great forum for fostering community and solving problems together,” said Barbara Marshall, Global Segment Lead, Media & Entertainment, HP. “While many might think of HP as a hardware company, with our acquisition of Teradici and Poly, as well as other software projects, we are increasingly becoming a solutions company and what’s important to our customers is important to us. I think most people would agree that more can be achieved through collaboration than individually, and open source embodies that principle.”
Framestore, an Oscar, BAFTA, Cannes Lions and Emmy award-winning creative studio, has worked on blockbuster films and TV, iconic advertising campaigns and pioneering immersive experiences. The company’s projects include GravityBlade Runner 2049; Doctor Strange in the Multiverse of Madness; His Dark Materials; and bringing to life the “Geico Gecko;” Audrey Hepburn for Dove chocolate; and Kiyan Prince in iconic work for brands.
These new members join as the ASWF prepares for its flagship Open Source Forum event taking place on February 16, 2023 at the Academy Museum of Motion Pictures in Los Angeles, CA. The annual event gathers business and technical leaders to discuss the state of open source software across the motion picture and media industries.
Source: The Academy Software Foundation
“Framestore has already been involved in many of our open source projects, and we’re delighted to have their continued support,” said David Morin, Academy Software Foundation Executive Director. “We’re also excited to welcome HP and look forward to working and collaborating with them.  We are grateful to have the insight and leadership of both Framestore and HP in the Academy Software Foundation brain trust.”
The Academy Software Foundation (ASWF) has just announced new members Framestore and HP. Coming from the worlds of digital content creation and solutions development respectively, each company strives to further the vision of ASWF, which provides a neutral forum for open source software developers to share resources and collaborate on technologies for entertainment industry applications. Founded by the Academy of Motion Picture Arts and Sciences and the Linux Foundation in August 2018, ASWF has advanced initiatives to collective benefit.
Whitney is a freelance writer focusing on VFX-driven fantasy film & TV as well as preschool animation.

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Michael Stein, Framestore CTO stated, “Open source has been a foundation for much of what we do at Framestore. From using Linux as our main operating system, to formats such as OpenEXR and OpenVDB, to frameworks and libraries that enable our complex and broad workflows, open source is a critical part of our business and industry. Our technology team believes that the industry as a whole grows and becomes stronger through collaboration and partnership. We are excited about joining this incredible organization and contributing back to an already vibrant and diverse community, and want to thank the entire ASWF and TLF organizations for their support during our onboarding process.”.

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