Designed to recruit monthly donors and powered by a cover of Simple Minds’ 1985 anthem “Don’t You (Forget About Me)”, the spot was produced by Scouts Honour thru Cossette.

Color: Alter Ego
Colorist: Wade Odlum

 
Client: Sick Kids
Transitioning from darkness to fearless over two and a half minutes, this new work for Sick Kids hospital directed by Mark Zibert with VFX and post by The Vanity is one of the most rousing and emotional spots you will witness this year.
Sick Kids Be A Light Mark Zibert theVanity | STASH MAGAZINE
Sick Kids Be A Light Mark Zibert theVanity | STASH MAGAZINE
Edit: Outsider
Editor: Michael Barker
Sick Kids Be A Light Mark Zibert theVanity | STASH MAGAZINE
VFX/post: The Vanity
It was just a year ago the same all-Toronto team delivered the powerful Sick Kids “Bravery Beads” spot.
 
Sick Kids Be A Light Mark Zibert theVanity | STASH MAGAZINE
Posted on Saturday, October 16, 2021 · Leave a Comment 
Agency: Cossette
Sick Kids Be A Light Mark Zibert theVanity | STASH MAGAZINE
Production: Scouts Honour
Director: Mark Zibert

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