Production: Part of a Bigger Plan
“The 27 questions, formulated by a panel of teens, address the subjects they consider the most relevant. And they get straight to the point, with questions ranging from ‘How did art begin?’ and ‘Can anyone be an artist?’ to ‘Why is the Mona Lisa so famous?’”
Client: UBS, Fondation Beyeler
Amsterdam studio Part of a Bigger Plan helps Swiss bank UBS and Basel-based Fondation Beyeler answer big questions about the nature and meaning of art with a clean and kinetic collage of motion techniques.
Posted on Friday, February 18, 2022 · Leave a Comment
“The book brings together responses from art experts and contributions from the Fondation Beyeler’s art mediation team.”